Writtle News

A week of Higher Education floral achievement

November 2011

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(NOTE: This is an archived press release.)

Higher Education (HE) Professional floristry lecture Julia Ryde NDSF FBFA received her National Judges certificate at The British Floristry Association gala award evening on Saturday 29 October 2011.

The British Floristry Association awarded a variety of certificates to florists and students throughout the UK celebrating their success in recent training. As part of her new role, Julia undertook her first judging assignment at the “Fleurex” floristry show on Sunday 30 October 2011.

Later in the week HE Professional Floristry students were given a unique opportunity within industry. The organiser of the Christmas preview show at Covent Garden flower market contacted the team for help and offered students the chance to assist top floral designers. The team of 22 florists worked throughout the day on site, preparing flowers and foliages and working with event floral designers constructing large scale Christmas designs. All students met, and many assisted, UK professional floral designers, David Ragg, David Denyer and Joe Massie who is the current Young Chelsea Florist of the Year 2011.

To end this unique week, second year Foundation Degree Professional Floristry student Younghyun Kim entered the RHS Chelsea Florist of the Year heat at Covent Garden flower market. Her floral design linked to an Olympic theme achieved 1st place. Young will now be preparing whilst studying, for the final in 2012.

Jayne Hammond HE Floristry course manager stated: “This has truly been an exceptional week of achievement. I am extremely proud of the floristry students who attended and worked as a large team, helping and creating floral art for this event”. She added “to have a student win a floristry heat for RHS Chelsea florist of the year 2012 is wonderful and confirms that with training, enthusiasm for the craft and hard work Young has achieved the first stage of her dream”.

Finally, I would like to personally congratulate my colleague Julia Ryde on her achievement and continued dedication to promote floristry standards as a National floristry judge.

Florists are skilled designers whose work enhances all of the emotional times in peoples' lives - weddings, new babies, funerals, anniversaries, parties and birthdays. For those interested in undertaking a higher education course in floristry please visit www.writtle.ac.uk/UG-Floristry